Amazon Ring, facing a surge in customer-support calls during last year’s holiday season, evaluated more than 40 AI voice vendors before choosing startup Vapi to handle its inbound phone traffic. Today, Ring routes 100% of its inbound calls through Vapi’s platform. That deployment helped Vapi raise a $50 million Series B led by Peak XV Partners at a valuation of around $500 million after investment, according to a person familiar with the matter. Ring turned to Vapi in mid-Q4 last year, when it was weighing whether to expand call-center capacity, rely more heavily on traditional automated phone systems, or deploy AI agents that could respond more naturally to customers, Vapi Chief Executive Jordan Dearsley (pictured above, left) told TechCrunch. Dearsley believes Ring chose Vapi because if offered Ring engineers granular control over how the AI agents behaved in live customer interactions. Jason Mitura, vice president of software development at Amazon Ring, said Ring’s customer satisfaction scores improved after deploying Vapi’s platform and that the company’s teams were able to tune the AI agent experience without …