Menswear’s Favorite T-Shirt Brand Has Now Perfected the Rest of Your Wardrobe
Back in 2015, Lady White Co. began business with just a single product: a plain white T-shirt. That tee took the Los Angeles brand’s founder, Phil Proyce and co-owner Taylor Caruso, two years to develop, and it remains the company’s best-selling product by a hefty margin. One of the main attractions of LWC’s flagship garment—in addition to its raft of menswear-geek-approved details, like its tubular-knit construction and bound ribbed collar—is that it’s knit, cut, and sewn entirely in LA, all within a few miles of the label’s headquarters. Over the ensuing decade and change, Lady White has evolved into one of the most beloved indie basics specialists on the market—turning out all manner of high-quality tees and sweats and polos; collaborating with likeminded designers such as Evan Kinori and Phigvel; and getting stocked in tasteful boutiques everywhere from Copenhagen to Seoul. No matter how big their project has grown, however, Proyce and Caruso have retained their incredibly high standards and firmly rooted values: To this day, every LWC product is still made in LA, and …





