All posts tagged: IBM

Ferrari is using IBM’s AI to create F1 superfans

Ferrari is using IBM’s AI to create F1 superfans

Published by skeptic

Two years ago, IBM realized there was one glaring omission in its roster of sports partnerships: Formula One.  Formula One has become one of the world’s most popular sports, especially in the U.S., where Netflix’s “Drive to Survive” documented the working lives of F1 drivers and turned them into mainstream celebrities. The tech-centric sport has also become a hot ticket for tech companies like AWS, Oracle, and Anthropic, which partner with teams for sponsorship visibility and to provide data analytics and AI tools that can deliver a competitive edge. So when IBM went looking for its next major sports partnership, it’s no wonder the company picked F1 and one of its most iconic teams, Scuderia Ferrari HP. “They’re the winningest team in history,” Kameryn Stanhouse, IBM’s Vice President of Sports and Entertainment Partnerships, told TechCrunch.   At the heart of this partnership, however, is what has led other teams to start working with tech giants: access to more sophisticated tech solutions that can help them make the most of, especially, artificial intelligence. In fact, one of …

IBM launches Bob with multi-model routing and human checkpoints to turn AI coding into a secure production system

IBM launches Bob with multi-model routing and human checkpoints to turn AI coding into a secure production system

Published by skeptic

Bringing AI agents into the enterprise software development lifecycle is fast becoming the norm. As developers experiment with new platforms, organizations are exposed to potential security and orchestration failures. Systems that work in pilots may fail once the agents start working with real-time data. Legacy tech giant IBM is one of several companies trying to address that gap by introducing more structure into how these workflows run. Yesterday, it announced the global launch of its AI-powered software development platform Bob, designed to write and test code across the development cycle, already in use by more than 80,000 of its employees after starting with just 100 internal users in summer 2025. Bob introduces a structured layer that constantly pauses for human-led checkpoints, yet by harnessing AI models to perform agentic tasks, IBM says it has saved some teams up to 70% of time “on selected tasks…equaling an average time savings of 10 hours per week.” Specific models supported include IBM’s own Granite series, Anthropic’s Claude, some from French AI firm Mistral and other smaller distilled models …

IBM posts steepest daily drop since 2000 after Anthropic says AI can modernize COBOL

IBM posts steepest daily drop since 2000 after Anthropic says AI can modernize COBOL

Published by Sam Flores

Feb 23 : Shares of International Business Machines recorded their steepest daily drop in more than 25 years on Monday, after AI startup Anthropic said its Claude Code tool could be used to modernize a programming language run on IBM systems. IBM shares sank 13.2 per cent, their biggest drop since October 18, 2000. COBOL is a programming language widely used on IBM mainframes across banking, insurance and government systems. “Modernizing a COBOL system once required armies of consultants spending years mapping workflows. Tools like Claude Code can automate the exploration and analysis phases that consume most of the effort in COBOL modernization,” Anthropic said in a blog post on Monday. “With AI, teams can modernize their COBOL codebase in quarters instead of years,” it added. Software stocks have been battered in recent months by market fears around the growing capabilities of AI tools, particularly following the launch of plug-ins from Anthropic’s large language model Claude, seen as the startup’s push to become an application layer. Shares of cybersecurity companies including CrowdStrike and Datadog also …

Designer Kate Barton teams up with IBM and Fiducia AI for a NYFW presentation

Designer Kate Barton teams up with IBM and Fiducia AI for a NYFW presentation

Published by skeptic

On Saturday, designer Kate Barton will unveil her latest collection at New York Fashion Week — with a twist, of course. Barton teamed up with Fiducia AI to create a multilingual AI agent (built with IBM Watsonx on IBM Cloud) to help guests identify pieces of the collection and try them on virtually.  TechCrunch caught up with Barton and Ganesh Harinath, the founder and CEO of Fiducia AI, before the show to learn more about the presentation.  For one, Barton said technology is baked into how she thinks. She likes playing with the real and the unreal, and found the idea of using AI-like set design, “a portal into the collection’s world, rather than ‘AI for AI’s sake,” she said.  “Today, tech is a tool for expanding the world around the clothes, how they are presented, and how people enter the story, and how we create that moment when your eyes do a double-take,” she told TechCrunch, adding that the goal for this collection was to create a sense of curiosity. Harinath said his company …

IBM will hire your entry-level talent in the age of AI

IBM will hire your entry-level talent in the age of AI

Published by skeptic

While the artificial intelligence industry touts that AI will replace entry-level jobs, not every company is scaling back hiring these positions. In IBM’s case, it’s going all in. Hardware giant IBM plans to triple entry-level hiring in the U.S. in 2026, according to reporting from Bloomberg. Nickle LaMoreaux, IBM’s chief human resource officer, announced the initiative at Charter’s Leading with AI Summit on Tuesday. “And yes, it’s for all these jobs that we’re being told AI can do,” LaMoreaux said. These jobs will look different than the entry-level jobs IBM used to offer, she explained. According to LaMoreaux, she went through and changed the descriptions for these entry-level jobs so they were less focused on areas AI can actually automate — like coding — and more focused on people-forward areas like engaging with customers. This strategy makes sense. Even if an enterprise like IBM doesn’t necessarily need the same amount of entry-level talent that it did before, fostering less experienced workers helps ensure these employees have the skills needed for the higher-level roles down the …