How golf brands are cashing in on Masters week style with Augusta-inspired drops
Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more While Milan hosts high fashion’s avant-garde displays, the golf world finds its own sartorial spectacle at the Masters. Players bound down verdant fairways in azalea-inspired polos, exotic bird prints, the yellows of jasmine, and the pinks of dogwoods. Over recent years, golf apparel companies have begun treating the first full week of April as their moment to shine, unveiling lineups of Masters-inspired drops they hope will capture the attention of those focused on the season’s first major. Surf-style brand Johnnie-O, for example, dips into the Deep South with its classic, understated Azalea Collection. Rhobak likewise offers an Azalea Collection, though with bold flower patterns designed to invoke the feel of being on the grounds of Augusta National. Malbon Golf, meanwhile, offers a ‘Birds of …






