Roger Goodell Is Renegotiating NFL Rights With All the Media Players—And Everyone Thinks He’ll Win Big
From NFL headquarters in New York, Goodell tells me that it was 10 years of conversations with Amazon (and team owners) before the streamer landed its Thursday-night package. That package had previously been held by Fox, CBS, and NBC, who all opted not to pursue it because they had strength in their Sunday packages. “I think streamers bring innovation, they bring technology,” Goodell says. “They bring an important platform. From YouTube we’ve learned a lot. The importance of creators and influencers, how they’ve done that. They took over Sunday Ticket, which is a package that we thought could have a lot more innovation, and they’ve done an amazing job with it.” Goodell, who has not visited Australia before, will make three trips in six months Down Under ahead of the first-ever game in Melbourne between the Los Angeles Rams and the San Francisco 49ers in September. When he isn’t negotiating deals and at games, he finds solace in his “man cave” at his New York home. “Everyone got a look at my man cave back …
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