Rob McGibbon holding an old copy of the Wimbledon News in London. Picture: June Torrance The affluent London borough of Chelsea is no longer a news desert following the launch of The Chelsea Citizen a year ago providing postcode level coverage of the area. Founder Rob McGibbon has already made an impact with campaigning journalism and established a dedicated local following. But so far profitability has been hard to find despite the title’s largely high-earning audience. McGibbon said the Chelsea Citizen covers “everything from council matters and planning disputes, to golden weddings, births and deaths,” alongside cultural content. The site’s main success, McGibbon told Press Gazette, has been with campaigning, as seen with the recent petition against a proposed 29-storey luxury tower block in Battersea. “The tower one is really, really important,” he said, referring to Stop One Battersea Bridge (SOBB) campaign. An eight-day public enquiry begins on 17 March. “I’m taking two reporters with me. I’m having to pay for those. We’re going to file copy every day on it.” The Chelsea Citizen has …