Brazilian Soccer Star Neymar Licenses His AI Likeness to Microdrama Platform FlareFlow
Brazilian soccer star Neymar has licensed his likeness to FlareFlow, the international microdrama platform owned by Chinese digital publisher COL Group. Neymar will star in a 16-title franchise of AI-assisted vertical series timed to coincide with the World Cup, the company said. COL announced the partnership Tuesday at APOS, the Asia-Pacific media industry conference in Bali, billing it as the first major instance of a globally recognized sports star collaborating at scale with AI-driven vertical storytelling. The first six titles premiere worldwide on FlareFlow between June 19 and 22, with the remaining 10 rolling out across the rest of the football season. The lead title, The Way Back to Glory, debuts June 19. The series lean into the lurid, hook-driven style that defines much of the microdrama landscape, casting Neymar as a hero across a range of revenge-and-redemption fantasies. Titles include Fake Neymar, Real God, The Limping Janitor Is the True World Football King and Soccer Star Kidnapped Into the Galaxy Cup: Score or Die!, the last of which places the player in an intergalactic …
