All posts tagged: MrBeasts

MrBeast’s ’Beast Games’ Voluntarily Recognizes IATSE Union

MrBeast’s ’Beast Games’ Voluntarily Recognizes IATSE Union

MrBeast, the YouTube superstar known for his challenge videos, has a new trial on his hands: negotiating a union contract with IATSE. The YouTuber’s Amazon Prime Video competition show Beast Games has voluntarily recognized an IATSE union and is negotiating a labor contract, The Hollywood Reporter has learned. Negotiations are taking place after a group of crew members on the set of the show’s third season began organizing with the crew union. Filming is primarily taking place in the hometown of Mr Beast, whose real name is Jimmy Donaldson: Greenville, North Carolina. Beast Games, a spectacle of over-the-top competition, offers 1,000 contestants the chance to win a $5 million prize with other high-value prizes being doled out in the process. THR has reached out to MrBeast and Prime Video for comment. The unionizing push is a high-visibility one for IATSE, which has sought to adapt to a changing entertainment landscape by targeting YouTube and new media content, video games and visual-effects work for organizing. While Beast Games is in effect a traditional competition show produced …

MrBeast’s company buys Gen Z-focused fintech app Step

MrBeast’s company buys Gen Z-focused fintech app Step

YouTube megastar MrBeast announced on Monday that his company, Beast Industries, is buying Step, a teen-focused banking app. Step, which raised half a billion in funding and has grown to over 7 million users, offers financial services geared toward Gen Z to help them build credit, save money, and invest. The company has attracted celebrity investors like Charli D’Amelio, Will Smith, The Chainsmokers, and Stephen Curry, in addition to venture firms like General Catalyst, Coatue, and the payments company Stripe. If the company wants to continue getting its fintech product in front of young eyes, then partnering with Gen Z phenom MrBeast is wise. MrBeast, whose real name is Jimmy Donaldson, is the most-subscribed creator on YouTube, with over 466 million subscribers, but his ambitions stretch beyond his over-the-top videos. “Nobody taught me about investing, building credit, or managing money when I was growing up,” the 27-year-old said. “I want to give millions of young people the financial foundation I never had.” I’m so excited to share that we are acquiring the financial services app, …