All posts tagged: SEO

Google Discover grouping publishers together below AI summary

Google Discover grouping publishers together below AI summary

Published by Sam Flores

Members of the SEO for news panel at The Audience Club in London on Thursday 25 August. Left to right: The Audience Club’s Clara Soteras, Reach SEO and Discover director Nicola Agius, Daily Mail director of SEO Carly Steven, ex-Telegraph SEO director Harry Clarkson-Bennett, and SEO experts/strategists Lily Ray and Steven Wilson-Beales. Picture: The Audience Club Google has started replacing publisher links in its Discover feed with AI-written posts summarising related stories. The new feature, deployed sporadically so far, follows Discover changes which have already downgraded publisher posts in favour of content from X and Youtube. Publishers have seen a sharp drop in referral traffic from the news aggregation feed served to smartphone users. The Discover AI summaries are similar to AI Overviews deployed in in the main search results, with Discover showing around two sentences before publisher logos appear in thumbnails indicating who has been cited. The arrival of this feature in the UK was first flagged by Reach SEO and Discover director Nicola Agius on Linkedin. She noticed a grouping of 14 publishers …

Top 10 Summer Outfits All Men Should Master

Top 10 Summer Outfits All Men Should Master

Published by Akaay

Dressing for cold weather is easy. Footwear choices are limitless, textures are plentiful, and the possibility of layering provides an additional sartorial dimension. Summer dressing, on the other hand, can present more of a challenge. The rising mercury brings with it many great things – barbecues, beer gardens and bronzed skin to name a few – but it also means that wardrobe options diminish significantly. Staying cool is the top concern, but looking good is a close second. Thankfully, there are a few tried-and-tested warm-weather outfits that manage to tick both boxes. Master these go-to, seasonal getups and you need never fall into a summer style rut again. From tackling the office in heatwave conditions to picking the perfect wedding guest attire – here we present Ape’s ultimate summer outfit hitlist. Breton With Chinos Closed Striped Longsleeve ISTO Chinos JAK Legacy White France has done a great deal for fashion, but one of its most timeless and versatile contributions is the Breton top. First introduced as a uniform for the French Navy in 1858, this …

The Best Affordable Jeans Brands For Men: 2026 Edition

The Best Affordable Jeans Brands For Men: 2026 Edition

Published by Akaay

Denim jeans: the workhorse of every well-stocked wardrobe. They’re a smart casual staple, a weekend warrior, and everything in between. They’re trousers you bike to work in, the garment you reach for when nipping out on errands. They’ve even got your back in certain semi-formal settings, for which dress pants would be overkill. Despite their everyday appeal, choosing the perfect pair shouldn’t be taken lightly. Get them right and they’re one of the most versatile pieces of clothing in a man’s wardrobe. Get them wrong, on the other hand, and you’re in Jeremy Clarkson territory. But before you splurge on £400 Japanese selvedge, first consider that it’s possible to acquire high-quality denim for less than the cost of your mortgage. There’s plenty of variety on both the high street and online, provided you know where to look. Which is why we’ve decided to give you a rundown of our favourite spots for affordable denim. Purchase Considerations Fit Arket jeans Fit is king when it comes to most garments, but with jeans it’s crucial. Take the …

25 Stylish Outdoors Fashion Brands For Men

25 Stylish Outdoors Fashion Brands For Men

Published by Akaay

Face it: you need to get out more. All that beautiful countryside out there, those rolling hills and snow-topped mountains, and the nearest you get to it is the Netflix screensaver. Lucky for you, leading brands and designers are now making it easier than ever to at least look like you’re going on a ramble (even if it’s only to the local pub). Outdoor attire has been infiltrating mainstream fashion for the past couple of years. Everything from hiking boots and trail runners to down parkas and even your dad’s favourite, fleece, is now on trend. It’s easy to see why: this is functional clothing that also looks good, making it the perfect addition to your everyday wardrobe. With that in mind, these are the outdoors brands worth checking out if you want to stay dry, warm and looking your best. Patagonia Patagonia Nano Puff Hooded Jacket Patagonia Classic Retro-X Jacket Patagonia Torrentshell 3L Rain Jacket A brand that not only wants to protect you from the elements but also protect the outdoor environments you …

The New Rules Of Formal Attire For Men In 2026

The New Rules Of Formal Attire For Men In 2026

Published by Akaay

In an age of ever more casual dressing, in which business dress is more relaxed and the sartorial line between work and play blurred, it’s tempting to conclude that formal attire is less and less relevant. The direction of dressing is decidedly down rather than up. At least, up to a point – the point where proper dressing up, well beyond ‘smart casual‘, is still required. These occasions – be it a wedding or a job interview – may be few and far between, but that doesn’t mean you can rock up in a T-shirt and trainers. The very word – formal, as in formula – gives it away. They may be more open to interpretation, but rules are still rules, and respect – for other people, for the conventions of the situation – is respect. Here are some guidelines and diktats all modern men should try to adhere when dressing up in 2026. Do: Get Fitted Whatever you’re wearing formally, make sure it fits properly. Ready-to-wear tailoring comes in standard sizing, much as any …

8 Casual Shirt Styles Every Man Should Own

8 Casual Shirt Styles Every Man Should Own

Published by Akaay

A good selection of casual shirts is the backbone of the well-dressed man’s capsule wardrobe. Properly stocked, it allows him to traverse the seasons in style, navigate all manner of social settings and dress codes, and layer like a pro. Casual shirts have come a long way over the years. They can be traced back as far as Ancient Egypt in their primitive forms, going on to become the undergarment of choice for the Western upper classes through the 17th, 18th and 19th centuries. As time progressed, shirts gained popularity as garments in their own right and during the 20th century it became common to wear one without a vest or jacket. Since then, casual shirts have evolved into multiple subsets. There are countless variations out there to choose from, but are all of them worthy of a place on your shopping list? We’d argue not, but there are a few key casual shirt styles we firmly believe every man should own. The Classic Oxford Shirt ASKET L’Estrange London The All Day Oxford Shirt Wax …

The Best Workwear Brands For Men: 2026 Edition

The Best Workwear Brands For Men: 2026 Edition

Published by Akaay

Style, durability and practicality don’t have to be mutually exclusive. If you’re having trouble finding clothing that ticks all three boxes, it could just be that you’re looking in the wrong places. Or, more specifically, buying from the wrong brands. Workwear has long been a key source of inspiration for men’s style and many of the labels producing it have been perfecting their craft over decades. In some cases, centuries. This is clothing that’s been built to take a beating in the workshop or out in the elements, but it can also make a valuable contribution to your day-to-day wardrobe. Good workwear is equal parts tough and timeless. These are the garments you’ll still be reaching for 30 years down the line, but only if you buy right in the first place. In order to help you do that, we’ve pulled together a list of what we believe to be the best workwear labels in the world right now. From historic bootmakers to purveyors of heavyweight Japanese denim, these are the workwear labels every Ape …

Best Enterprise SEO Agencies Helping Tech Startups Scale in 2026

Best Enterprise SEO Agencies Helping Tech Startups Scale in 2026

Published by skeptic

Tech startups in 2026 are operating in a radically different search landscape. Traditional SEO is no longer enough. With the rise of AI-driven search, generative engine optimization, and multi-platform discovery, enterprise SEO has become a core growth lever rather than a marketing afterthought. Understanding different types of market research is also becoming essential, as startups need deeper insights into user intent, behavior, and evolving search patterns across platforms. Startups that scale fastest today are those that partner with agencies capable of handling complex technical ecosystems, AI visibility, and content-driven growth at scale. Enterprise SEO is now about aligning engineering, product, and marketing into a unified search strategy that drives measurable revenue. The New Reality of Enterprise SEO for Startups Modern enterprise SEO is no longer just about rankings. It includes: AI search visibility across tools like ChatGPT and Gemini Technical scalability for large SaaS platforms Content systems that generate compounding traffic Data-driven decision making tied to revenue Research shows that AI-powered search experiences are reshaping how users discover products, forcing brands to optimize beyond traditional …

The Best Luggage Brands For Stylish Frequent Flyers

The Best Luggage Brands For Stylish Frequent Flyers

Published by Akaay

Travelling can be a stressful endeavour at the best of times. Early starts, endless passport-control queues, labyrinth-like terminal buildings and delayed flights are just a few of the obstacles to contend with. With this much to worry about, why let a subpar suitcase or bag cause problems, too? Here, we examine men’s luggage in depth, including where to shop and what to look for in the perfect travel companion. The Ultimate Luggage Collection From checked baggage to something for the weekend, these are the pieces of luggage no frequent flyer should be without. Carry-On/Cabin Case Carl Friedrik If you spend a lot of time airborne, whether for business or pleasure, it pays to be able to get through an airport as swiftly as possible. A carry-on case will help facilitate this. Simply fill it with essentials for a few days away and stride directly to departures, bypassing the giant, snaking queue for the check-in desk. Hard-Sided Suitcase GLOBE-TROTTER Of course, in a perfect world, we wouldn’t have to check any bags at all. But if …

12 Minimalist Sneaker Brands All Stylish Men Should Know

12 Minimalist Sneaker Brands All Stylish Men Should Know

Published by Akaay

Of all the considerations when shopping for a pair of sneakers, versatility is perhaps the most important. A shoe’s adaptability dictates how much action it will see, and when it comes to your outfit, less tends to equal more. Let’s face it: a well-made pair of sleek, minimalist sneakers is always going to trump trend-baiting beetle crushers in terms of bang-to-buck ratio, not to mention the effect on your long-term style credentials. While maximalism may be enjoying a surge in mainstream popularity, once it’s dead, it’ll be these modest staples gleefully kicking their way through the ashes. Simple sneakers are the ‘trend’ that never died. They are eternally stylish, effortlessly adaptable and a must-have style on any self-respecting, modern gent’s shoe rack. Below are the best men’s minimalist sneaker brands on the market today, from small independents to luxury behemoths. Common Projects Key Model: Achilles Low Common Projects Achilles Lace-Up Sneakers Common Projects Original Achilles Full-Grain Leather Sneakers Common Projects Achilles Slim Premium Suede Sneakers Not everyone understands the fuss that has surrounded New York-Italian …