Actress Jennifer Aniston has launched a new four-week challenge with fitness app Pvolve to help people get into the right mindset to exercise.
The Worth It Everytime campaign, created in collaboration with mental wellness app Headspace, encourages people to view exercise as something that energizes them rather than punishes them.
Pvolve members can access 30-35 minute exercise classes—both in person and online—as well as 30 days of free access to the Headspace app, which offers guided meditations and stress-busting tools to build lasting habits and emotional resilience.
Members who complete all 16 workouts will receive a limited edition Everything Pouch, created exclusively for the challenge.
Aniston, a Pvolve partner and fitness enthusiast, admits she doesn’t always feel in the mood to exercise.
“People assume I’m always motivated, but that couldn’t be further from the truth. I have plenty of days where I don’t want to work out at all.”
However, she says training with Pvolve keeps her going on down days because the app makes exercise feel good rather than a punishment.
“What I’ve learned is that the conversation in your head is actually part of the work. You show up for yourself anyway, you move a little, and then something shifts. You feel better. That feeling is what brings me back.”
“I know I’m doing something good for my body long term, and that makes showing up feel worth it every time.”
Pvolve head trainer Dani Coleman adds that, “when movement and mindset work together, something clicks.
“Consistency becomes natural and a workout stops feeling like something you push through and starts feeling like something that truly supports your total-body health.”
To help new members get started, Pvolve is offering 10% off sitewide.