All posts tagged: 99p

BuzzBallz, bubblegum vapes and 99p shots: Have we reached the peak ‘kiddification’ of booze and smoking?

BuzzBallz, bubblegum vapes and 99p shots: Have we reached the peak ‘kiddification’ of booze and smoking?

Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Blue Raspberries”. “Bananas”. “Passionfruit”. “Apples”. The names of the latest drink launch from Sazerac sound like flavours of slush puppy or fizzy pop – the kind of thing you’d treat the kids to at the cafe of your local municipal pool after getting their 25-metre swimming badge. The appearance bolsters that impression further: radioactive shades of blue, yellow and green liquid in cute bottles, topped with caps in contrasting colours; jazzy labels in lurid hues; graphics of fruit and nostalgic fonts alongside technicolour bubble writing. And then, finally, there’s the name: 99. It conjures up wholesome images of Mr Whippy ice creams topped with flakes – the brand even knowingly played into this with a launch that saw it handing out 99s from the …