Select Management Launches Canada Office as It Aims to Add Creator Economy Clients
Select Management Group has hired Micah Trainor to launch a Canadian office as it grows its profile among influencers in the global creator economy beyond the U.S. market. Trainor becomes talent manager at Select Canada as parent Select Management builds beyond bases in Los Angeles, New York and Nashville to establish roots in key production hubs for major studios and streamers across the country. Trainor, a former talent rep at Shine Talent Group, based in Toronto, will manage a roster of around 20 Canadian digital creators with a combined 76 million followers across social media platforms. Select Management Group partners Lisa Filipelli, Caroline Nardilla and Amy Neben said of the company remaking itself as an international player: “Formally expanding into Canada is a natural next step for Select as we build on the strong relationships and client base we already have in the market. Canada has a vibrant creator and brand partnerships ecosystem, and we’re thrilled to have Micah onboard as we deepen our presence and further elevate Canadian talent across the global creator economy.” Select …
